Mental performance mastery: a story about mastering the mental game and winning in life

“Do yourself a favor: Don’t just read this book - absorb it and own it.” - Kevin Guzzo


Mental Performance Mastery is a riveting, page-turning story about Matthew Simonds, a business consultant who has reached a pivotal crossroads in life. Spending 280 days a year on the road is taking its toll on his health and the relationship with his wife and kids.


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He’s on his way home from consulting in Detroit to celebrate Thanksgiving and his wife’s birthday with the family when his travel plans get interrupted, putting him into a tailspin of negativity, doubt, and frustration with his life.

Coach Kenny, a former Olympic athlete and current Mental Performance Mastery Certified Coach, happens to be sitting next to Matthew Simonds on the plane. Through this “chance” encounter, Coach Kenny invites Mathew on a journey to discovering a life by design through his system for optimal living called The 10 Pillars of Mental Performance Mastery.

Coach Kenny and Matthew Simonds take you on a journey into the soul of man, the challenges that we all face and the system of success that has helped create champion in sports, business and life.

Along the way, you will pick up the skills, knowledge and tools needed in the pursuit of becoming the best you that you’ve ever been so you can start living the optimal life that you envision and win more every day.

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Your time is now. Master the mental game and start winning more in life.

Mental Performance Mastery will break down the 10 mental skills you need for personal and professional success into an easy to follow, engaging, story-driven framework that makes application to your life simple.

If you’re ready to develop the habits, routines, and mindset needed to be at your best, this book is a must read.


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